Keeper Security research reveals AI is driving a new generation of advanced cyber attacks
The rise and continued advancement of artificial intelligence (AI) is transforming cybersecurity, introducing new complexities in threat detection and response. New research from Keeper Security, the leading provider of zero-trust and zero-knowledge cybersecurity software protecting passwords, passkeys, privileged access, secrets, and remote connections, shows that while organizations are implementing AI-related policies, there is still a notable gap in overall preparedness.
Keeper’s survey highlights that 84% of IT and security leaders find AI-powered tools have made phishing and smishing attacks—already a critical threat—even more difficult to detect. In response, 81% of organizations have implemented AI usage policies for employees. Confidence in these policies is also high, with 77% of leaders stating they are either extremely or very familiar with best practices for AI security.
Despite these efforts, the gap between policy and preparedness persists. Keeper’s 2024 Top Data Threats report revealed that 51% of security leaders identify AI-powered attacks as the most serious threat facing their organizations, and 35% feel their organizations are least prepared to combat these attacks, compared to other types of cyber threats.
To tackle these emerging challenges, organizations are focusing on several key strategies:
- Data Encryption: This is the most widely adopted measure, with 51% of IT leaders incorporating it into their security strategies. Encryption helps protect sensitive information from unauthorized access, which is crucial in defending against AI-driven attacks.
- Employee Training and Awareness: Recognized as a high priority, 45% of organizations are focusing on enhancing their training programs to better prepare employees for the evolving threat landscape. Effective training can help employees recognize and respond to AI-powered phishing and smishing attempts.
- Advanced Threat Detection Systems: With 41% of organizations investing in these systems, there is a clear emphasis on improving the ability to detect and respond to sophisticated AI-driven threats. Advanced threat detection solutions can provide early warnings and mitigate potential damage from these attacks.
The emergence of AI-driven cyber attacks presents new challenges, but the fundamental cybersecurity practices—such as data encryption, employee training, and advanced threat detection—remain essential. Organizations must ensure these foundational measures are consistently updated and adapted to meet emerging threats.
In addition to these fundamentals, adopting advanced security frameworks like zero trust and implementing Privileged Access Management (PAM) solutions like KeeperPAM can significantly improve resilience. Zero trust ensures that every user, device, and application is continuously verified before accessing critical systems, minimizing the risk of unauthorized access and limiting the blast radius if an attack does occur. PAM helps secure an organization’s most sensitive accounts by controlling, monitoring, and auditing privileged access, which is especially important in defending against sophisticated AI-driven attacks targeting high-level credentials.
Organizations should also stay proactive by regularly reviewing security policies, conducting routine audits, and fostering a culture of cybersecurity awareness. While organizations are making progress, cybersecurity is an ever-evolving field that requires ongoing vigilance. Combining fundamental practices with modern approaches like zero trust and PAM will help organizations stay ahead of evolving AI-powered threats.
For additional information about these insights and key statistics, please see Keeper’s infographic.
