Essence Security and Securitas Alert GmbH forge MyShield distribution partnership

March 10, 2025
Under the partnership, businesses will have access to MyShield’s detection capabilities and can opt to enhance the system with a smoke deployment feature.

Essence Security, a part of Essence Group, today announced its partnership with Securitas Alert GmbH, a provider of professional security solutions in Germany, to offer Essence’s standalone MyShield monitored security device throughout the country under the name ShieldPro. Expanding Securitas’ product portfolio, MyShield is a portable, battery-powered security system designed for homes and SMEs, providing flexibility with functionality independent of a power supply or local connectivity.

Identifying a need amongst small and medium enterprises for a cost-effective, standalone security system, Securitas selected Essence Security’s smoke-generating security intervention solution to integrate and distribute throughout Germany. Under the partnership, businesses will have access to MyShield’s detection capabilities and can opt to enhance the system with a smoke deployment feature to intervene remotely at the detection of a crime. This deal is intended to increase Securitas’ subscriber base in the residential and SME sector, adding many more connections to their national alarm receiving center.

“At Essence, we believe that flexibility is key to protecting enterprises of all sizes, no matter their security needs,” said Dr. Haim Amir, CEO and Founder of Essence Group. “Building on our immense success in home security worldwide, our partnership with Securitas Germany brings our device’s unique capabilities to the residential and SME sectors, offering a security solution that is both cost-effective and powerful in its deterrence capabilities.”

MyShield’s battery-powered system connects directly to the cloud via cellular IoT connectivity. The system features an onboard high-definition camera for video verification and includes an integrated motion detector, voice announcements, and optional rapid remote smoke deployment. The low-maintenance device is simple to install and can be easily moved to ensure properties have 24/7 security on demand for reliable protection. Moreover, MyShield remains active during power outages and local network failures, ensuring continuous security coverage.

“At Securitas, we understand that every business has unique security challenges, which is why we are thrilled to offer Essence’s MyShield, which we will market under the ShieldPro brand, a truly versatile solution that adapts to the varying needs of our customers,” said Michele Foggia, Business Development Manager and Head of SoC Sales Germany at Securitas. “We’re proud to partner with Essence Security to deliver this innovative solution that meets the diverse security needs of our SME customers and expands the number of connections to our Alarm Receiving Center.”

MyShield’s smoke deployment feature brings a new dimension to security with intervention capabilities, previously unavailable to SMEs in Germany. The harmless, yet disorienting smoke fills a room in 30 seconds, coercing intruders off the premises before they can cause harm to people or property. Acting as a ‘first responder,’ MyShield proactively intervenes at the detection of a crime, offering small and medium enterprises an additional layer of defense.

Essence Security will be exhibiting the MyShield range of smoke intervention solutions at The Security Event on April 8-10 in Birmingham, UK.