This article originally appeared in the October 2024 issue of Security Business magazine. Don’t forget to mention Security Business magazine on LinkedIn and @SecBusinessMag on Twitter if you share it.
In my 30-plus years in the security industry, I recognize workforce development as a critical factor in my success. As technology continues to advance, so does the need for skilled professionals who can navigate the complexities of modern security systems.
Integrators and manufacturers in this sector must focus on recruiting the right talent and retaining and developing their employees to meet the ever-changing demands of our industry. The key is understanding the needs of employees and offering them opportunities for growth and engagement within their roles, regardless of the size of your company.
Recruiting Employees
With a growing reliance on complex security solutions, companies often search for candidates who have specialized knowledge and practical experience. While it is essential to target individuals with applicable backgrounds, it is just as important to seek out candidates who possess strong problem-solving skills, adaptability and a genuine interest in learning new technologies.
This is where workforce development becomes crucial. With the right programs in place, we can shape and enhance our employees’ skills. Consider "will vs. skill." Find the candidates who have the drive to succeed. Willpower and motivation are hard to teach, but skills can be developed.
Effective recruitment tactics can be established by partnering with technical schools, colleges, and universities that offer relevant degrees or certifications. Companies can develop internship programs to provide hands-on experience to students, creating a pipeline of potential employees. Additionally, attending job fairs, hosting workshops and offering scholarships can further enhance a company’s visibility among young talent.
PSA partners with the Foundation for Advancing Security Talent (FAST), in association with Security Industry Association (SIA) and the Electronic Security Association (ESA), to support bringing new talent into our industry.
Another tactic is utilizing recruiting services focused on the security and AV markets as well as recruitment companies specializing in finding talent outside of these industries.
Retaining Employees
This industry is competitive, and companies that do not prioritize employee satisfaction risk losing their talent to competitors. Retaining employees requires more than just offering competitive pay. It involves creating an environment where employees feel valued, supported and motivated.
To attract and retain top-tier candidates, employers need to offer competitive compensation, health benefits, retirement plans and flexible work options.
Another way to retain employees is by investing in their continuous learning and development. The security market is highly dynamic as new technologies and regulations frequently emerge. Offering employees opportunities to gain new certifications such as Security Industry Cyber Certification (SICC), Certified Security Project Management (CSPM), CompTIA Security+, Certified Information Systems Security Professional (CISSP) and manufacturer-specific certifications keeps them updated on industry standards and technologies. This benefits the employees by enhancing their skill set and ensures the company stays ahead in delivering cutting-edge solutions to its clients.
Developing Employees for Long-Term Success
Employee development is key to workforce stability, especially as technology evolves. Companies should go beyond technical skills by offering leadership programs, mentorship and cross-departmental training to create well-rounded employees.
PSA supports employee training through PSA University, a learning management system, and various learning programs like PSA Committees.
