Elite Interactive appoints John Valdez VP of Sales

May 30, 2024
Valdez’s responsibilities include heading up Elite’s sales department with oversight of business development representatives and a lead generation call center.

LOS ANGELES, May 30, 2024 — Elite Interactive Solutions (EIS), a remote video guarding pioneer using proprietary intelligence and integration to achieve proven crime prevention, has named John Valdez as the company’s new Vice President of Sales. A senior leader with 25 years’ experience working for Fortune 500 companies and start-up ventures, Valdez’s responsibilities include heading up Elite’s sales department with oversight of business development representatives and a lead generation call center.

“John Valdez brings a wealth of experience and a proven track record in sales leadership to Elite. His strategic vision, combined with his relentless drive for success, will propel our sales team to new heights,” says Elite President Michael Zatulov. “We are thrilled to welcome him aboard and confident that, under his guidance, Elite will reach unprecedented levels of growth and success.”

Valdez has sat on multiple executive boards, including serving as Chairman of the Board at SIMGAD Solar. He began his career at Enterprise Holdings, where he spent 19 years, ascending to the position of Executive Officer. 

Valdez’s 12+ years of security industry experience kicked off with Allied Universal in 2012 as a V.P. of Business Development. Other security roles include Chief Development Officer during an earlier stint at Elite, and CEO at JEV Security Consultants. An expert in threat assessment and active shooter response, he has participated in speaking engagements at several security conferences and seminars.

“It is rare to come across an organization like Elite with disruptive innovation that positively impacts the world,” says Valdez. “I'm honored to work alongside Michael Zatulov and Aria Kozak [Founder, known as ‘The Father of Remote Guarding’] as I lead our sales division to new heights. Elite’s crime prevention solution is world class and unparalleled in the security industry. I look forward to developing my team and exponentially growing our marketplace.”

Originally from Barstow, Calif., Valdez grew up in the iconic neighborhood of Tortilla Flats. He went on to earn an undergraduate degree in Business Administration from Cal State San Bernardino and is currently an MBA candidate in Business Management at Purdue University. Valdez is married to his high school sweetheart, Toni, of 31 years and has two adult daughters (Isabelle and Eliana).