PureTech Integrates Wide-area Surveillance Solution with AXIS Network Camera

PHOENIX, Ariz. -- PureTech Systems Inc., a wholly owned subsidiary of Pure Technologies Ltd. (TSX-V: PUR) and a leading manufacturer of wide-area video surveillance solutions, today announced that it has integrated its PureActiv Solution with the AXIS 232D+ Network Camera made by Axis Communications, the global leader in the network video market. The integration proves to be a key aspect in the architecture design, which utilizes the best technology from these two companies to heighten security measures at multiple water facilities and airports throughout the southwest United States.

"PureTech Systems provides the best wide-area video security technology on the market, and Axis Communications offers one of the premier network cameras on the market," said Larry Bowe, president of PureTech Systems. "This integration allows our customers to achieve the highest level of performance from both our products while providing the security and reliability that they demand." "Combining the AXIS 232D+ with PureTech's wide-area video surveillance technology proved to be an effective security solution and a logical fit for our customers' needs," said Fredrik Nilsson, general manager of Axis Communications. "The camera's superior image quality and standard operating platform made it easy to integrate with the PureTech system." PureTech, a member of Axis Communications' Application Development Partner program, completed its integration with the AXIS 232D+ in late 2006 and has since installed several systems utilizing the new integration. The combination of the two systems provides for a fully digital security solution whereby viewing of video and camera control can be accomplished anywhere on the client's network, including an access-controlled web interface. Additionally the two-way communication features of the camera allow the PureActiv system to provide the user with an unprecedented level of geographical based camera control, whereby simply clicking on a geographical feature of the client's facility will automatically redirect the camera to that exact location. This eliminates the need to struggle with a joystick, or directional arrow type control, which is often difficult to master and introduces issues, such as overshoot error. "This integration provides a very easy control experience for the user, literally a point and click interface. The camera's low lux operation, IR cut filter and fast frame rate options combined seamlessly with PureActiv's video analytics to create an extremely responsive and highly accurate surveillance system which can automatically detect, identify and track intruders and other threats in both day and night situations," stated Eric Olson, PureTech Director of Product Management. "The ability to provide PureActiv's full suite of intelligent video analytics on a fully digital camera opens up a whole new category of feature choices for our customers," stated Olson. Both companies expect continued success of the integration as they continue to roll it out to new customers and adjacent market opportunities.