RAD announces SelectBlur, a privacy-first surveillance video processing application

Detroit, Michigan, February 1, 2024 – Robotic Assistance Devices (RAD), a subsidiary of Artificial Intelligence Technology Solutions, Inc., is excited to announce the launch of ‘SelectBlur’, a standalone desktop application designed to enhance privacy and security when distributing and publicizing events captured on video.

Set for immediate release, SelectBlur represents RAD’s commitment to innovative, privacy-centric solutions in the security and surveillance industry.

SelectBlur is a user-friendly application that allows clients to selectively blur faces in video footage, ensuring the privacy of individuals who are not the focus of the surveillance. The application supports almost any video format and operates entirely on the desktop, eliminating the need for cloud-based processing and thereby further enhancing the security of sensitive data.

One of the key features of SelectBlur is its ability to process videos quickly and securely, making it an ideal tool for distributing footage without compromising the privacy of uninvolved individuals. This capability is particularly crucial considering the wide availability of internet tools that can compromise anonymity by revealing identities from uploaded photos.

The development of SelectBlur was initiated by a suggestion from a prospective client navigating through RAD’s sales funnel, demonstrating RAD’s agility and responsiveness to market needs. This collaboration underscores RAD’s ability to not only meet, but anticipate client requirements, further enhancing its value proposition in the security sector. 

“SelectBlur is a direct response to the evolving needs in the security landscape,” said Steve Reinharz, CEO of AITX. “In a world where privacy concerns are paramount, this application allows facility owners and law enforcement to publicly release video content responsibly and, in many cases, quickly. This helps protect individual privacy and reduce potential liability.”

Mark Folmer, President of RAD, added, “SelectBlur is more than just a software solution; it’s a testament to RAD’s commitment to addressing real-world security challenges. While we don’t anticipate it to be a major revenue driver, it adds significant value to our existing suite of analytics and security solutions.”

Pricing and additional details for SelectBlur are available through RAD’s dealer and distribution channel. The application is expected to attract new clients while providing added value to RAD’s existing customer base.

For in-depth details and to request pricing information, please email [email protected] or visit www.radsecurity.com.