Retailer Tommy Bahama reduces LP investigation times using March Networks Searchlight

April 15, 2015
LP director boasts that his new video surveillance analytics saves almost 90 percent in search time each investigation

LAS VEGAS, NEVADA, April 15, 2015 –– Tommy Bahama, the island-inspired clothing and home furnishing retailer based in Seattle, WA, has selected March Networks’ comprehensive retail solution to gain faster, more robust loss prevention (LP) capabilities, improve recovery and apprehension rates with higher-quality video evidence, and better safeguard customers and employees at 130  stores worldwide. 

Tommy Bahama’s Director of Loss Prevention and Operations, Mark Anderson, led the search for a new video surveillance solution to replace an older system that was no longer performing as needed. The winning solution had to be extremely reliable, bandwidth friendly and able to support both existing analog and new IP cameras. It also had to have centralized video management and offer advanced tools to help his team conduct video searches and LP investigations faster and more effectively. 

Following a six-month evaluation done in cooperation with Tommy Bahama’s IT group, the retailer selected the March Networks solution as its standard for all new locations and retrofits. Sixty-five stores are already equipped with the technology, which includes new Searchlight for Retail software8000 Series Hybrid Network Video Recorders and MegaPX WDR MiniDome Z IP cameras, all managed with March Networks Command Enterprise software. An additional nine sites are expected to be up and running before the year’s end. 

“The March Networks system performs extremely well in our networked environment and the quality of the images from the IP cameras is outstanding,” said Anderson. “The most important factor for us, though, is the Searchlight for Retail software. What would take an hour or more to find using our old video and exception reporting systems takes me just a minute or two to access with Searchlight. We’re saving literally hours a day, and the frustration factor is gone entirely.” 

March Networks Searchlight™ for Retail is video-based business intelligence software that integrates surveillance video with point-of-sale (POS) transaction data in a powerful browser-based reporting dashboard. The software enables Tommy Bahama LP staff to conduct rapid searches across all stores simultaneously by transaction type or amount, and create customized reports based on key performance metrics, such as showing all voids or cash refunds between specific dollar amounts. Staff can simply review the daily reports and click through to the associated video to see what happened in further detail. If a theft has occurred, the combined transaction data and visual evidence is easily exported and serves as compelling case evidence for use in recoveries or prosecution. 

Searchlight also integrates intelligent video analytics – including people counting, queue length and dwell time – to provide retailers with valuable insights into customer behaviors and service, store operations and promotional success. In combination with the software’s Business Analytics reporting, it offers retailers the ability to analyze and compare store performance and trends at one or many locations and identify opportunities for improvement. 

“With fully integrated applications like Searchlight, retail organizations get the relevant data and transformative insights they need to cut losses, improve operations and increase profitability,” said Net Payne, Chief Marketing Officer, March Networks. “Our comprehensive video solutions are used by leading retail organizations like Tommy Bahama because they are highly reliable, offer exceptional enterprise-class management and to continue to deliver new capabilities that extend well beyond security.”

March Networks is demonstrating its intelligent retail solutions, including its recently launched Searchlight for Retail software, in Booth 26041 at the ISC West 2015 security conference and exposition, April 15-17, at the Sands Expo and Convention Center in Las Vegas, NV. For more information, please visit www.marchnetworks.com.